Doug Medina, senior director of enterprise marketing at Huges, said ISS was chosen because it had a program to take the company through all the requirements. 麦道的高级主管企业营销在预科阶段说，国际空间站被选中，是因为它有一个计划，采取公司通过所有要求。
Experts say prolonging the quality guarantee period is helpful to attract buyers and enhance brand reputation, which is also a long-term investment in marketing. 业内专家认为，利用超长质保期吸引消费者购车，能够提升汽车企业的品牌口碑，这是企业营销的一种长期投资。
