This paper based on the scientific assessment and studying about the status quo of touring products exploitage of Qinghai lake and its feasibility, and put forward the basic principle and thinking way for exploiting it.

• 摘要文章在对青海湖旅游产品开发现状及其可行性进行科学评价和研究的基础上，提出了开发青海湖旅游产品的基本原则和基本思路。