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- Philip Kotler,Marketing Management,11th edition. 方世荣译，(2003)行销管理学。台北，东华书局。
- Rein, Philip Kotler, Martin R.Stoller. 书名/作者 High visibility /Irving J.
- Philip Kotler, Marketing Management: Millennium Edition,10e, 2000. 《行销管理?千禧年版》，第十版，2000年。
- Philip Kotler，Garry Armstrong ，Principles of Marketing ，9th. ed. 清华大学出版社，Prentice-Hall; Inc.
- Philip Kotler,John Bowen,James Makens（2006)，Marketing for hospitality and tourism,4th ed. 尹骏（译)。观光与接待业行销。台北：台湾培生教育。
- "To create greater customer value," the phrase from Philip Kotler's words from our customers to create "value" of what? “为客户创造更大价值”这句话从菲利普科特勒的话而来，我们为客户创造的“价值”有哪些？
- Philip Kotler &Alan R.Andreasen,1991,Strategic Marketing For Nonprofit Organizations. 张在山译，1991，非营利事业的策略性行销，授学出版社。
- The thesis adopt model of customer value of Philip kotler when analyze car customer value. 即顾客让渡价值 ＝ 顾客总价值-顾客总成本＝（产品价值+服务价值+人员价值+形象价值）-（货币成本+使用成本+时间成本+精力体力成本）。
- Philip Kotler put forward the theory,"Customer Transfer Value"which is the theoretical basis of maintaining the customers effectively. 菲利普·科特勒提出的“顾客让渡价值”理论,为企业在后经济时代维系顾客关系的有效性提供了理论基础。
- This paper summarizes respectively the three basic models of the Strategic Management in University brought forward by Philip Kotler & Patrick E. 本研究详细描述大学战略管理的三种基本模式;即菲利普.;柯特勒与帕特里克
- Philip Kotler. 美)保罗.
- Lilien and Philip Kotler. 作者声明: Gary L.
- [2]Philip Kotler: Marketing Management, Prentice- Hall International, Inc. 清华大学出版社影印版.
- Philip was called up in August1964. 菲利浦在一九六四个八月被征召入伍。
- Philip is the life and soul of any party. 菲力普是所有宴会的灵魂人物。
- He often asked Philip to come in for a chat. 他经常邀菲利浦进来闲谈。
- Philip was impatient to learn the news. 菲利浦急於想知道这个消息。
- The customer profit rate tends to increase over the life of the retained customer Source: Philip Kotler 客户的利润率是随着客户的成长而成长的
- Philip Kotler：Marketing Management（Tenth Edition），Published by Prentice Hall .Inc，2000。 迈克尔.;哈默，王建南等译：企业行动纲领，北京，中信出版社，2002。
- I was livid when I found out that my boyfriend Philip had been two-timing me. 当我发现我的男朋友菲利浦对我不忠时，我便大发雷霆。
