This trend too should change attitudes at big firms, so that generics are not seen merely as pests to be tolerated or paid off, but rather as inspiration for a radically different business model.

• 这一趋势也应改变大公司的态度，使仿制药不只是被看作是需要容忍或冒风险的有害之物，而更应该看作是能触发完全不同的商业模式的灵感。