The second factor - brand awareness, we learn how 3C distributor can move up brand awareness by the way of various advertising, sponsor activities etc. and how to enhance brand memory.

• 第二面向为品牌知名度，透过何种广告、赞助活动与其他方式，及如何提升品牌回亿等来探究3C通路商如何提升品牌知名度。