Tew had sold 10,000 small squares of advertising space on the Web site for $100 each, achieving his target in four months. His initiative spawned several copycat sites.

• 图在他的网页上划分出1万个小格子，并以每格100美元的价格出售广告空间。他仅用了四个月的时间就实现了自己"一百万美元"的目标。而他的创意也引来数家网站争相效仿。