Tendency of vulgarization arises during the period of social transformation, which influences the public faith of media to a certain degree, and thus has negative influences on the development of media.

• 摘要媚俗化倾向是我国社会转轨时期的一个特殊产物，在一定程度上影响了媒体的公信力，对我国媒体的健康发展产生了不利影响。