Since that first sports celebrity endorsement, Knight and Nike have gone on to help create the images and careers of other megasports stars like Tiger Woods and A-Rod.

• 从乔丹这位知名运动代言人开始，耐特和耐吉继续帮其他像老虎伍兹、罗德里魁兹这样的运动巨星塑造形象及规划职涯。