Retailers with low cost prefer low price, while those retailers with high cost prefer high price and have advantages of second-mover in Stackelberg game.

 
  • 而从销售商角度看,运营成本高的销售商倾向采取较高的销售价格,运营成本低的销售商则采取较低的销售价格进行竞争,且在主从竞争方式下高成本销售商存在后动优势。
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