New customers prefer the superior ITL product over inferior products, and that has been achieved by the brand recognition that has been made possible by the trade mark.

• 对于相形见绌的产品而言,新客户更加青睐技高一筹的ITL产品,这一点是对产品品牌的认可所使然的,而该公司的商标注册又为这一点提供了可能。