Meanwhile, for the national free-to-air broadcasters such as CBS, a deal with Apple could be part of a broader negotiating tactic in the battle over retransmission fees.

• 与此同时，对于哥伦比亚广播公司(CBS)这样的全国性免费电视播映商而言，与苹果的合作可能是转播费争夺战中更广泛谈判策略的一部分。