Marketing Management-Topics covered in the M.B.A. In Marketing program include: orchestration of product development, market research, distribution-channels analysis, advertising and media selection for the successful marketing of products and services.

• 营销管理通过现代营销技巧与传统管理理论相结合,充分理解市场经理和销售经理的关键作用和多种功能,成为掌握营销管理知识和技能的专业人才。