George Riedel (10th generation) further developed the concept. He discovered that the content commands the shape: The correct choice of glass enhances the flavors of wine.

• 乔治.；力多（第十代传人）进一步发展了这一理念。他发现“美酒要求杯形”。也就是说：选择正确的酒杯能强调葡萄酒应有的风味。