For Innis and Mcluhan, the communication is the intrinsic process of social organization and ligament of society so that the communications relate tightly with the ideal community.

• 而麦克卢汉强调技术应用所带来的文化与社会关系变化，惊醒了长期被人所忽略的方面，却又没能告诉我们技术“如何产生”。