Conclusion:On a base of the principles of common services,emphasis are place on the societal marketing and integrated marketing,which are the tiptop qualities of techniques...

• 结论:应在遵循医疗保健服务产品属性的基础上,更加注重社会营销和整合营销,把高标准技术、合理收费和无微不至的人文关怀作为营销的重点。