Actually the brand image is reflected not only from auto itself,but also from different aspects,such as a brand trademark,brochure,logo,and souvenir,as well as the appearance design of the exhibition area,exhibit platform layout,decorated style and hue.

• 展览会的整体设计除了汽车本身的基本元素外,大到展区外观设计、展台布局设计及装饰风格和色彩运用等,小到品牌商标、宣传广告,以及宣传册的设计和纪念品的派送等,都从不同的侧面折射出一个品牌的整体形象。